What Are the Benefits of Outsourcing vs In-House?

Whether you’re looking to expand your business or outsource to a team of talented advisors, outsourcing can be a great choice for any company. Depending on your business needs, you can find a host of companies and talent-ready teams who can take on the additional workload for your business.  


But what are some of the benefits of outsourcing rather than working in-house? 


How is outsourcing different from in-house?

In-house involves using the team within your business to achieve the task objective, whether this is consistent customer service, web development, or other tasks. Whereas outsourcing includes hiring a third-party company to do this on your behalf. This usually, although it doesn’t always, consists of a company or team located in a different location to you.  


Outsourcing can be done within the same country or through offshoring your activities, depending on what works best for your business and the task’s needs.  


Here at Kura, our offshore capabilities in South Africa are popular due to their cost efficiencies, growing infrastructure, and European sensibilities. Due to South Africa’s time zone advantage, language capabilities, and skilled workforce, our offshoring option is the number one Business Process Outsourcing (BPO) location – this is why we’ve been providing this service for the last five years.  


Why is outsourcing better than in-house?

There are many ways outsourcing can be more beneficial for your business than simply attempting to do the work in-house. If you’re considering moving some of your workload over to an outsourcing company, they can help with:  



Choosing an outsourcing company can be great if you don’t have the skillset in-house to perform. If you’re looking to outsource customer service, for example, you will want trusted and trained advisors who possess strong problem-solving skills and empathy to give your customers the best experience. Whether you’re looking for advisors specialising in outbound sales calls or someone with experience in complaint management, the right advisors in the right roles can boost performance and customer relations.  


At Kura, we have experience working with over 50 of the world’s leading brands to provide exceptional customer service across multiple sectors including telecommunications, healthcare, utilities, and more. 



Outsourcing can expand your business without the additional costs of full-time employees or the complications of adopting new systems and equipment. If you’re looking to reach a wider audience or branch into more sectors, outsourcing some of your administration tasks or customer service can give you the room and skillset needed to grow.  


This means that your business will be scalable and flexible enough to manage the increase in demand without worrying about office space, recruitment, or training. By working with an outsourcer, you’ll be able to increase or decrease your services as needed.  


Cost control

There are multiple ways that outsourcing can help your business better control costs. One way is by cutting down the resource allocation and training needed to improve your in-house team.  


If you’re struggling with the resources in-house, outsourcing means that you don’t have to financially invest in new equipment or recruitment. Instead, the third-party outsourcer can allow you to start serving customers immediately with the right facilities, technologies, and people in place – meaning there is no money or time delay.  


Core business productivity

By outsourcing your tasks, you can ensure your business has more time to focus on core business activity – increasing your productivity as your team members can do the work they love while trusted advisors look after the other work.  


Competitive advantage

Outsourcing can also gain your business a competitive advantage. By trusting in the expertise of a reliable, experienced and flexible outsourcer like us, you’ll be able to dedicate more time to offering better services and products, provide better customer service and experiences, and ensure your business has the scalability and flexibility it needs to grow with industry and market demands without worry.  


When to choose outsourcing as a solution  

There are multiple times when you might consider choosing outsourcing as a solution for your business. If you’re looking for some short-term relief, especially during ramp periods such as Christmas, then outsourcing can help lighten the workload and ensure your company isn’t struggling under the influx of customer complaints and queries across your omni-channel services.  


 Outsourcing can also be a great option for long-term support. We strive to build long-term, reliable outsourcing partnerships. This can be either to establish strong business-to-customer communication through outsourced call centres or even ongoing maintenance support for IT systems. 


Making sure you’re choosing a trusted and experienced partner for your outsourcing is essential to ensure you can rely on your third party to operate on your behalf without losing control.  


Find out how we can help by contacting us today