Utilities Client - Sales Renewals

Case Study

Utilities Client - Sales Renewals

The utility sector is complex, tightly regulated and volatile. Competition is fierce, and new entrants are gaining momentum in this space. With the rise in prominence of utility switching services, customer retention is increasingly difficult.

With switching services being increasingly used by customers, a high priority has been placed on retaining existing customers. Volatile market conditions only increase customers awareness and sensitivity to price.

  • The creation of a specific sales team specialising in renewals activity of existing customers.
  • Bespoke onboarding journey and training packages for advisers.
  • Scripting and dialling strategies created to maximise customer contact and conversion.
  • Revamped adviser development plans created to optimise adviser performance.

The utility sector is complex, tightly regulated and volatile. Competition is fierce, and new entrants are gaining momentum in this space. With the rise in prominence of utility switching services, customer retention is increasingly difficult.

With switching services being increasingly used by customers, a high priority has been placed on retaining existing customers. Volatile market conditions only increase customers awareness and sensitivity to price.

  • The creation of a specific sales team specialising in renewals activity of existing customers.
  • Bespoke onboarding journey and training packages for advisers.
  • Scripting and dialling strategies created to maximise customer contact and conversion.
  • Revamped adviser development plans created to optimise adviser performance.

OUR RESULTS

28,886

renewals in 6 months

11,875

hours delivered in 6 months

2

renewals per hour

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