Outbound and Inbound Sales, Retention and Winback

OUR CLIENT ONE OF THE UK’S MOST POPULAR INSURANCE BRANDS WHO OFFERS A SPECIALIST RANGE OF PRODUCTS THAT INCLUDES OVER-50 LIFEINSURANCE, FUNERAL PLANS, ISAS AND WILL WRITING SERVICES.

Case Study

Outbound and inbound Sales, Retention and Winback

Our client one of the UK’s most popular insurance brands who offers a specialist range of products that includes over-50 life insurance, funeral plans, isas and will writing services.

They aim to make the financial world more accessible to its customers and provide a range of straight forward and affordable financial services products.

In 2013, they were looking for a partner to provide a full end to end technology solution, the advisors to manage their sales omni-channel’s which includes voice, SMS, and chat and to increase volume of products sold.

Kura specialise in technology innovation and are known as a business that will deliver the best sales people in the industry, providing exceptional performance to a highly regulated quality standard.

We designed, developed and implemented a multichannel sales solution with our software SyntelateXA.

As well as our software implementation we recruited 100 new hires, re-designed onboarding training programme and delivered against our speed to competency glidepath in under months.

  • £9M revenue generated in 12 months
  • 91% KPI delivery for the last 12 months
  • 96% customer satisfaction score consistently above target
  • 20% reduction in call handling time
  • 90%+ quality and compliance
  • 56% training attrition reduction across the last 24 months
  • 12% increased value add
  • +47 NPS employee satisfaction
  • +39 NPS client satisfaction

Our client one of the UK’s most popular insurance brands who offers a specialist range of products that includes over-50 life insurance, funeral plans, isas and will writing services.

They aim to make the financial world more accessible to its customers and provide a range of straight forward and affordable financial services products.

In 2013, they were looking for a partner to provide a full end to end technology solution, the advisors to manage their sales omni-channel’s which includes voice, SMS, and chat and to increase volume of products sold.

Kura specialise in technology innovation and are known as a business that will deliver the best sales people in the industry, providing exceptional performance to a highly regulated quality standard.

We designed, developed and implemented a multichannel sales solution with our software SyntelateXA.

As well as our software implementation we recruited 100 new hires, re-designed onboarding training programme and delivered against our speed to competency glidepath in under months.

  • £9M revenue generated in 12 months
  • 91% KPI delivery for the last 12 months
  • 96% customer satisfaction score consistently above target
  • 20% reduction in call handling time
  • 90%+ quality and compliance
  • 56% training attrition reduction across the last 24 months
  • 12% increased value add
  • +47 NPS employee satisfaction
  • +39 NPS client satisfaction

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